Segment

SegmentSoftware and APIs to collect, clean, and control customer data.

Collect, clean, and control customer data in one place with Segment. Send data to your analytics, marketing automation, and SQL tools with ease. Integrate with hundreds of tools and databases via a single API.

Data Collection
Data Cleaning
Data Integration

Segment Alternatives

Segment screenshot

Segment

Segment brings together clean, consented customer data for real-time insights so you can know each individual like they are your only customer.

Product Highlights

  • Connectors: Over 450 pre-built connectors to collect data from all your applications.
  • Data processing: Transform raw data to deliver actionable insights.
  • Analytics: Gain actionable insights from your data.

Use Cases

  • Improve customer experience: Use customer data to provide personalized experiences.
  • Improve marketing targeting: Use customer data to target marketing campaigns effectively.
  • Increase sales revenue: Use customer data to increase sales across channels.

Target Audience

Segment helps all teams within organizations improve customer experiences, from marketing to sales to product.

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