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Well PrincipledAn A.I. Demand Forecast that Knows which Promos & Ads Drive Profits

Well Principled's S&OP software optimizes promo calendars, ad spend budgets and demand plans for consumer durables brands by merging academic business research into A.I. that truly understands consumer behavior. We have the world's most sophisticated model for understanding “multi-generation consumer durables,” as in, if I run a promo on the mid-range toaster, what will happen to sales of the low and high-end…on Black Friday, if we move 20% of Facebook to Radio, and Wal-Mart is stocked out, all at the same time? Our software allows enterprise brands to know which promos and ad spends to plan and organizes those plans in collaborative S&OP forecasting software.

2019-04-24
Active
Early
S19
10
B2B
United States of AmericaAmerica / CanadaRemotePartly Remote
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More About Well Principled

Nucleus: Accelerate Science Product Pipelines with A.I.

Introduction

Nucleus is an advanced software platform designed to help science businesses reduce testing and accelerate product development. By leveraging A.I. model-assisted selection, Nucleus learns from your existing data and a catalog of mechanisms mined from academic literature to systematize product development.

Key Features

  • In-Silico Simulation: Reduces early-stage testing by dropping losing candidates.
  • Mechanism Disentanglement: Advances candidates more quickly through phases by learning to disentangle mechanisms.
  • Price Elasticity Quantification: Automatically quantifies price elasticity from historical data.
  • Ad Spend Optimization: Quantifies how every ad dollar drives incremental sales, optimizing media budgets.

Use Cases

  • Hard Science: Identify promising products while testing fewer candidates and accelerate pipeline advancements.
  • Consumer Science: Plan promos that hit sales targets while preserving margin and optimize ad spend to boost profits.

Pricing

Nucleus offers tailored pricing plans based on the specific needs and scale of your business. Contact us for a detailed quote and to find the best plan for your team.

Teams

Nucleus is designed for diverse teams across various sectors:

  • Product Development Teams: Streamline the product development process and reduce testing costs.
  • Marketing Teams: Optimize promotional strategies and ad spend to maximize ROI.
  • Research Teams: Leverage academic literature and existing data to drive innovation and efficiency.

Nucleus empowers your team with actionable insights and advanced A.I. tools to drive success in product development and marketing strategies.